About
About The Analog Collection
What’s new in interiors, in a short and easy read, and the pieces worth keeping from the retailers you already shop.
What we do
Shopping for your home shouldn’t take hours. Each week we cover the trends, new collections and colors worth knowing in about a minute, then show a few beautiful pieces that suit them.
We go through whole collections so you don’t have to, and keep only the pieces worth buying.
What you’ll find here
A one-minute read each week on a trend, a new collection or a color, with pieces that suit it.
The SpotlightOne piece we love, and why.
The DropNew collections from major retailers, edited down to the pieces worth buying.
High / LowA splurge and a save on the same look, side by side.
Shop the ArchiveEvery piece we’ve chosen, by store and type.
The newsletterThe week’s feature, sent to you. Coming soon.
How we choose
- Every piece is hand-selected by our editor, a former journalist and newspaper editor.
- We choose from stores you already shop, including Target, West Elm, Pottery Barn, CB2 and Anthropologie.
- We keep each edit short, so you can decide in minutes.
- Trend and collection news comes only from the retailers, the brands and major publications.
How we make money
No ads. We’re paid only when we find you something you love.
There is no advertising on The Analog Collection. We earn money one way: when you follow one of our links to a retailer and buy something, the retailer pays us a small commission.
You pay the same price you would otherwise. Retailers can’t pay to be included, and a commission never decides what we choose.
Read our full disclosureQuestions or suggestions: [email protected]
Read the note from our editor →